Our collaboration with Mark Normand and Sam Morril focused on giving their We Might Be Drunk podcast a scalable and signature identity.
They wanted a powerful and cohesive visual platform to engage their dedicated core fanbase and support rapid future growth.
Our studio meticulously developed a new visual framework that was sympathetic to the Bodega Cat Whiskey aesthetic, yet distinct enough to stand alone. This scalable, foundational identity instantly proved its commercial value: it unlocked robust merchandise sales by establishing a cohesive e-commerce presence and provided the powerful platform needed for all future brand extensions and partnership activations.
For us at JKN Studio, this project was an exciting opportunity to work with established entertainers in the New York comedy scene.
